From Fans
to Friends

Intel Extreme Gaming

Processors are not the first consideration for better gaming experience for gamers compared to others peripherals. The truth is, having a superior proccessor is actually one of the core hardware to a true gaming experience. So how do we get their attention? We simply speak with their language with gaming lingos and exciting visuals.

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To build relationship with the gamers, I'm tasked to make more relatable & exclusive content for them through social.

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Processor are not just about speed. The new processor that was launch during the gaming event has packed more useful and powerful technology than what it seems. It is easier to convey the message by using popular in-game "powerup" as a reference to educate them about the USP.

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Intel And Me 

An advocacy program designed to engage fans with latest trends & introducing curated computer gaming technology to the fans

Here are some of the visuals I created to introduce how the technology from Intel latest products can give a brand new gaming experience to the fans.

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Other Works

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Fun in RetailSocial

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Labo LaboSocial

Email: tanzejian@gmail.com

© Tan Ze Jian 2020